3X EnergyTV commercial202430 s
03 / 04
3X Energy, live-action shoot, AI transitions.
Hybrid
Real sport, AI between the shots.
A TV commercial that mixes generative AI, sport footage shot close to the action and motion control. AI works as dynamic transitions between real shots; the liquid explosions were filmed for real. Over 100 million cumulated viewers.
100 M+ cumulated viewers
What AI had to hold
- AI used as dynamic transitions between shots.
- Motion control and liquid explosions, shot for real.
- A live-action shoot, close to the action.
Credits
- Directors
- Better Call R&A — Romain Vallade & Antonin Sgambato
- Production
- Pleine Image
- AI studio
- Frame AI
In detail
A fully AI film, or a hybrid one? Write to us.
contact@frameai.fr09 70 30 07 312 boulevard de la Libération, 93200 Saint-DenisContact page